Organizer: Central European House of Photography, www.sedf.sk

Lecturer: Saul Robbins (USA)

Date: 9. 11. 2014

Workshop Fee: 75 euro / for participants of Portfolio review 60 Euro

Contact: Mgr. Art Veronika Paštéková, This e-mail address is being protected from spambots. You need JavaScript enabled to view it , 00421905127 185

WS is in English language

© Lavonne Hall

Registration: You can register by sending Email to This e-mail address is being protected from spambots. You need JavaScript enabled to view it  and after checking awailable places please send registration fee. For payment click here
For info about possibility of accomodation click here
TIMESCHEDULE
10.00 - 13.00
13.00 - 14.00 lunch break
14.00 - 17.00

Starting your carrier as a photographer? Looking for techniques to improve your skills in self-promotion as an artist?
Ready to take your practice to a new level?

Month of Photography Bratislava invites you to take part at a unique workshop focused particularly on effective self-promotion in today’s competitive marketplace. Its lecturer Saul Robbins (NYC, USA) is himself an active artist, having been exhibited and published internationally, and a finalist of various awards. At the end of this workshop, students will have clear ideas about how to better refine their portfolios, and a multitude of strategies to promote themselves and their work with confidence, clarity, and insight into the value of articulating an “authentic brand” that permeates all aspects of one’s practice.

Lecturer of the workshop Saul Robbins is interested in the ways people interact with their surroundings, and the

psychological dynamics of intimacy. His photographs are motivated by observations of

human behavior and personal experience, especially those related to loss and unity. Robbins

has been exhibited and published internationally and is best known for the series Initial

Intake, examining the empty chairs of Manhattan-based psychotherapy professionals from

their clients’ perspective.

© Saul Robbins

In 2012, he created How Can I Help? – An Artful Dialogue, inviting

passersby to speak with himself and other artists about anything they wish for free and in

complete confidence, in a pop-up office / exhibition environment in Midtown Manhattan.

Exhibitions include Bolinas Museum, Blue Sky Gallery, chashama, Deutsche Haus at NYU,

Griffin Museum, Museum of Fine Arts – Houston, Ost Gallery, Moscow, Portland Art

Museum, The Philoctetes Center, The Wellin Museum of Art, and others. Publications include

Aufbau, Berlin Tagesspiegel, D – La Repubblica, The Daily Mail, DART, Feature Shoot, Love

Issue, More, The New York Times, Real Simple, Slate, Wired, and others. Grants and

awards include chashama Windows Award, Clarence John Laughlin Award (Finalist) The

Covenant Foundation, Sony World Photography Awards (Finalist), AJPA Rockower, Gunk

Foundation and New York Foundation for the Arts. Robbins received his MFA from Hunter

College and teaches at the International Center of Photography in New York City.

© Katarzyna Majak

The topic and aims of the masterclass

Professional development is as important to one's practice as making the work itself. The

objectives of this workshop are to increase students' knowledge, skills, and confidence when

preparing themselves and their photographs for promotion to various venues - juried calls,

portfolio reviews, individual meetings, - and to create individualized action plans that remain

focused and effective in today's competitive marketplace. Discussions and assignments

address editing and adding to a portfolio for maximum creative impact; creating manageable

and executable Action Plans; refining an "elevator pitch" for effective introductions and

networking; editing statements, bios, CVs, and cover letters; designing eye-catching materials:

business cards, mailers, and leave behinds; email campaigns, websites, SEO; personalizing

strategies for optimal task organization and management; researching appropriate venues and

opportunities; securing and preparing for meetings and presentations; and, most importantly,

following up effectively. By the end of this workshop, students will have clear ideas about how

best to refine their portfolios, and a multitude of strategies to promote themselves and their work

with confidence, clarity, and insight into the value of articulating an "authentic brand" that

permeates all aspects of one's practice.

Students should bring as concise an edit of their work as possible, (20 images from 1-2 portfolios, ideally prints rather than jpegs) and any marketing and self promotion materials they are already using, such as business cards, Leave-Behinds, Mailers, etc.

© Saul Robbins